Appleton, Wisconsin based distributor, AIA Corporation (AIA) announced the launch of Experience AIA (EAIA), a technology platform integrating AIA’s especial tools and resources along with ASI’s ESP system.

The purpose behind to launch the technology platform EAIA, is to help distributors simplify, streamline and automate many aspects of running a business with the additional features such as sales analytics, MVP supplier pricing and an expedited order-to-cash cycle, for a seamless experience.

According to Sharon Zarter, AIA’s vice president of Business Technology, “Our goal was two-fold. First, to provide AIA distributors with a comprehensive platform and toolset that supports all aspects of their business—from sourcing products and order entry and billing, to data analysis and marketing. And second, to anticipate and meet the evolving online shopping needs of end-users with capabilities like company stores and e-commerce sites.”

Nancy Schmidt, CEO of AIA further added, “In today’s all-virtual business environment, EAIA is enabling AIA distributors to operate their business remotely, stay connected with customers, and make smart buying decisions despite fluctuating inventory.