Chocolate Inn/Lanco Partners with M&M’s Retail Group
Last Updated On: 09/24/2019
Supplier Chocolate Inn/Lanco announces new partnership with Mars Retail Group to represent the company’s My M&M’S B2B product line in the promotional products industry.
CEO of NC Custom, the parent company of Chocolate Inn/Lanco, Lance Stier, said, “We are ecstatic to be working closely with Mars Retail Group and their MYM&M’S B2B team to grow its personalized chocolate business within the promotional products B2B channel”.
He further added, “M&M’S Chocolate Candies are an industry-leading brand and we believe B2B is a huge growth opportunity for Mars Retail Group. We look forward to representing the brand across the United States and Canada, collaborating to bring the best experience of the M&M’S brand to life through trade shows, gifting, special events and business occasions.”
The initial product offering allows customers to choose three colors from a selection of 25, and provides an array of packaging options and the ability to customize or personalize M&M’S chocolate candies.
“We are happy to bring this new product offering to our distributor partners,” says David Miller, president of Chocolate Inn/Lanco.Read More...